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RESUME

Resume
Professional ​
Info​​

ABOUT ME:

Creative Designer with expertise in formal design, brand building, vision-setting, team leading and art direction; with a deep passion for packaging, innovation and elevating the customer experience. Highly skilled, organized and motivated. Extraordinary designer whose innovative concepts are always on strategy and win accolades from clients. Strength in conceptual ideas with senior level experience working across all mediums from print production to website design to email marketing and OOH campaigns.

 

SKILLS: Creative Vision • Project Management • Graphic Design • Adobe Suite Expert Level • Concept Development • Client Presentation • Brand Identity • Visual Arts • Creative Briefs • Storytelling • Campaigns • Branding • Creative Work • Client Contact • Selling Ideas • Team Leadership • Print Design • Artios CAD • Global Business • Packaging Design • Lithography • Silk Screen Printing • Flexo Printing. Animation • HTML •  Photoshop retouching • Website Design • UX Design • Digital and Print.

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Marketing: • Ability to oversee and manage all marketing campaigns and initiatives. • Able to utilize graphic design skills to create visually appealing marketing materials including flyers, online ads, and social media content. • Proven experience as a Marketing Director. Knowledge of web analytics solutions (e.g., Google Analytics, WebTrends). • Experience with social media, SEO, and online marketing.

• Strong organizational and leadership skills.

Work​
Experience​
Freelance Art Director and Marketing Talent
Clients Include:
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ANF Croup - Construction and Development, FL

Marketing Support and Creative Design

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Postal Center International Weston, FL

Social Media Marketing Support and Creative Design

(From October 2023)

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Vida Shoes International - Jambu Shoes

Social Media Marketing and Design - (From February 2023)

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Merck Pharmaceutical
Oncology Pharma Marketing Support and Creative Design

(February 2022 - September 2023)

 

Baptist Health South Florida
Marketing, Brand Support and Creative

(June 2023 - October 2023)

 

BPL Blood Plasma
Website and Branding Redesign, Marketing Direction and Creative

(September 2021 - September 2023)

 

Tito’s Handmade Vodka
OOH, Marketing and Design Support

(2022 - One year contract remote)

 

SeaWorld Parks and Entertainment
Animation, Photo Retouching, Digital Assets

(2021 - One year contract remote)

 
Julie Lindh Skincare NYC
Packaging Design
 
All American Mud.com
Marketing, Creative and Execution
 
DAE Hair, AZ. 

Packaging

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E-Commerce Graphic Designer / Motion Graphics, Email and Web Design - UX/UI Design 
Perfumania, The Fragrance Outlet and Fragrance Market Group of Companies.
Miami, FL
August 2020 - December 2021

Designed, organized, and coordinated digital assets for all email campaigns and digital marketing advertisements across three companies, Perfumania, Fragrance Outlet and Fragrance Market. Launch campaigns, fix code when necessary to achieve daily email blasts through three different brands. Develop social media stories including item requests from Paris Hilton brand. Creative Design for web banners, landing pages and other marketing collateral. Compile reports from different data sources (Google Analytics, AdWords, internal records, and 3rd party software). Report on each campaign with accurate detail.

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Art Director/ Assistant Manager of Graphics & Printing Department
Cosmetic Solutions LLC (Private Label Skincare)
Boca Raton FL

​July 05, 2018 ~ March 2020 

Worked along side the business development team to assist with new clients seeking to develop their own brand of skincare. Assigned creative tasks to various artists and directed packaging selections and artwork. Strength in conceptual ideas within the packaging industry.

 

Packaging Art Director

Keratin Complex Haircare LLC
Boca Raton FL

August 2015 ~ July 2018

Participate in all phases of the creative design process from conceptual, to strategic, to tactical, to implementation. Responsible for technical production for all packaging. Responsible for sourcing vendors and managing the press approvals. Liaison with vendors within United States, Canada, Europe and China. Create die-lines for outer components. On-site press approvals.

 

Packaging Designer
The Central Container Group
Toronto, ON

April 2013 to July 2015

Senior Graphic Packaging Designer within retail displays of the beauty and food industry. Clients included Mars US, Unilever, Nestle, etc. Responsible for design and production work of retail packaging and retail display packaging. Responsible for junior packaging artists. Work with Artios CAD for Dielines.

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Graphic Designer
Teva Pharmaceuticals
Toronto, ON

April 2011 to April 2013

Senior Graphic Packaging Designer for pharmaceutical products. Follow regulatory guidelines for FDA and Health Canada.

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Director of Marketing & Creative
Town of Grande Cache, Rocky Mountain Region,
AB (Government Position)

​January 2009 to April 2011

Responsible for marketing and creative concepts to increase the tourism component of the local municipality. Job functions included participating with Travel Alberta (Provincial Government) on tourism campaigns in strengthening the municipal region as a tourist destination. Graphic design projects included: vehicle wraps, visitor guides, media ads, website maintenance, web ads, email blasts and creative, print material, advertising campaigns. Tourism Publications. ROI reports to Travel Alberta. Responsible for a marketing budget and a procurement plan. Manage email deployments and ensure adequate deliver-ability rates. Reports using Google Analytics.

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Creative Director
TWM Inc.
Saugeen Shores, ON

June 2001 to November 2008

Responsible for producing monthly lifestyle magazines. Produced annual relocation and tourism vacation guides. Contracted to produce museum exhibits and advertising for the Bruce County Museum and Cultural Centre. Owen Sound Museum and traveling exhibits across Canada and the US. Website design and creation. Marketing and digital design. (Email blasts, trade show booths, radio advertising creation). Co-Owner of ad agency and printing company. Printing equipment consisted of full color Heidelberg presses and digital printing equipment. Managed a staff of thirteen well rounded folks specializing in photography, copy writing, graphic design, pressman and bindery workers.

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Education
University of California, Davis

Certificate Programs - Marketing, The Strategy of Content Marketing

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Humber College of Applied Arts and Technology
Toronto, ON

Advertising and Graphic Design with Honors

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Sheridan College
Toronto, ON

Photography

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Mohawk College of Applied Arts and Technology
Hamilton, ON

General Business Real Estate

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DPA Communications
Toronto, ON

Advanced Color Correction, Adobe Photoshop

Advanced Illustrator and CAD programs

Awards

2010: Nomination of Canwest Travel Alberta Marketing Alto Award. (2nd Place)

2008: Awarded recognition given from First Nation Chief; Phil Fontaine at the grand opening of the Paul Kane Exhibit at the BCM&CC.

2007: Saugeen Shores Visitor’s Guide of the Year Award, Tourism Ontario, Canada

2006: Corporate Citizen of the Year Award, Community Futures Development Corporation, ON, Canada

2006: Served on International Committee, Rotary Club of Port Elgin, ON

Traveled extensively to Africa, Middle East, Europe, Cuba, South America, Northern Canada for photography.

2006 - 2008 - Served on Municipal Council as Elected Official, Town of Saugeen Shores.

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